Sustainability, a word mentioned in fleeting a decade ago, is now an integral part of our vocabulary and how we view the world. While we work towards growth and profitability, we know that long-term success is fundamentally dependent on sustainability, and that’s why Modern Responsibility exists.
We’re big on passion at MTG. Passion can’t be bought or manufactured. It exists in our most important resource – our employees. That’s why one of our most important goals is to engage and develop our employees, and to create an environment where their talent and competence can flourish.
Our Modern Responsibility work is determined by listening very carefully to all around us. We pay close attention to both global concerns and issues specific to our industry. And within that framework, our 2010 materiality analysis, subsequent stakeholder surveys and the ongoing dialogue we have with our stakeholders help us both define, and navigate, the route of our sustainability voyage.
Our industry is one characterised by rapid change. While MTG responds and embraces the challenges and opportunities of the ever-growing digital environment, Modern Responsibility needs to constantly be a step ahead, to ensure we get where we are going responsibly, and that our customers get there safely.
Modern Responsibility also exists to keep our environmental impact to a minimum and to address corruption, human and labour rights issues and climate change in our daily work. We do this through internal policies and practices within MTG, but also externally through our support of NGO’s in the communities in which we operate, and through the work of our own charities. We have a global broadcast network at our fingertips, why not use it for the greater good?
MTG is Made To Grow. We may have started out as a broadcaster, but today we are a modern entertainment company. Our goal is to provide our customers with the best entertainment out there, but entertainment with a conscience. So that the MTG we see today continues to evolve and transform sustainably into the media group of the future.